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Responsibility for the protection of sensitive data under GDPR

  • Writer: Martina Chmelíčková
    Martina Chmelíčková
  • Apr 30
  • 2 min read

In today's digital age, protecting personal and sensitive data is becoming one of the key legal and ethical obligations of organizations. The European General Data Protection Regulation (GDPR) has introduced strict rules for handling personal data and significantly increased the responsibility of companies for their protection. What are the key obligations under the GDPR and how can MASKIT help you ensure compliance with these rules?


Key obligations of organizations under GDPR

The GDPR applies to all entities that process personal data of European Union residents. Key responsibilities for organizations include:


  • Data minimization – Collect only necessary data for a specific purpose.

  • Personal data security – Use technical and organizational measures to protect data from unauthorized access.

  • Right to anonymization and pseudonymization – To ensure that personal data is not easily identifiable unless it is necessary to keep it in its original form.

  • Documentability and accountability – Organizations must be able to demonstrate that they comply with GDPR rules.

  • Data breach notification requirement – If a security breach occurs, the supervisory authority and, in some cases, the users themselves must be informed.


How will MASKIT help you meet GDPR requirements?

MASKIT is a sophisticated solution for anonymizing and protecting sensitive data that helps organizations minimize the risks associated with processing personal data. MASKIT's key benefits under GDPR include:

  • Automatic anonymization – MASKIT can recognize and anonymize sensitive data in documents and images, helping organizations meet pseudonymization requirements.

  • Quick and easy integration – Thanks to the user-friendly interface and API capabilities, MASKIT can be easily integrated into existing company processes.

  • GDPR Compliance – Helps companies meet legislative requirements by minimizing the risks associated with data leakage and unauthorized access.

  • Flexible customization – Ability to set anonymization rules according to the specific needs of the organization.

Why MASKIT?

MASKIT is an advanced anonymization solution that protects sensitive data in images and text documents. We use a combination of proprietary AI models, OCR text recognition technology, and other advanced analytics methods. Thanks to these technologies, MASKIT automatically identifies and hides sensitive information, helping companies comply with regulations and protect personal data.


Why is anonymization key?

Anonymization is one of the most effective methods of protecting personal data. If data is properly anonymized, it loses its personal character and does not have to be subject to the strict rules of the GDPR. By using MASKIT, you can reduce the risk of legal sanctions and increase customer trust in your services.


Conclusion

Data protection is not only a legal obligation, but also a key factor in building trust between organizations and their clients. MASKIT will help you ensure secure and efficient data processing that meets the strict requirements of the GDPR. Try MASKIT today and sleep peacefully without worrying about sensitive information leaking.

 
 
 

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