Blog: How to safeguard sensitive information

This is a quick step by step guide on how to use MASKIT for image anonymization.

In 2025, visual content has become the dominant form of communication. Photos, short videos, livestreams, CCTV footage, and user-generated content define how information travels. But with this explosion of imagery comes a new responsibility: protecting the people who appear in it. Until recently, anonymization was something only large media houses or public institutions cared about. Today, it is becoming a standard for every organization that works with images - marketing age

Introduction In today’s digital world we capture photos and videos constantly — from corporate events and public-space monitoring to data collection for autonomous driving. Yet every frame can reveal sensitive information: a stranger’s face, a licence plate, or a document containing personal details. And that’s where GDPR compliance comes into play. Why Visual Data Is So Risky Since the EU General Data Protection Regulation (GDPR) took effect in 2018, data privacy has become